2/21/2023 0 Comments Infographic creator for video![]() ![]() Google Public Data Explorer offers easy access to data from global organizations such as the World Economic Forum, the World Trade Organization, the United Nations, the Organization for Economic Cooperation and Development, and many more. The United States government provides a wide array of datasets on climate, health, science, energy, and many more topics via. If you don’t have the time or resources to perform original research, consider sourcing data from public datasets instead. If you’re planning to tell an industry-specific story, you might do market research, conduct focus groups, or reference studies to get pertinent data. ![]() ![]() If you’re planning to share a brand-focused story, you might do interviews, conduct surveys, or complete a case study in-house. All infographics rely on data-driven stories, and video infographics are no different. Consider creating content around a major change within your company, an important event in the near future, key industry trends, or other topics that will appeal to your audience.Īfter deciding on a topic and creating a rough outline of what you want to cover, plan plenty of time for research. While you could tell a story about a virtually endless list of topics, it’s always in your best interest to create video infographics that are relevant to your brand and that will resonate with your audience. Once you’ve decided on the basics, it’s time to start searching for a story. Your objectives will also impact the video’s call to action (CTA) and the way you encourage your audience to connect with your brand. Whether you want to improve brand awareness, establish authority in your industry, drive website traffic, or generate qualified leads, your marketing goals will affect how you develop the video and shape the story. Next, consider your primary reason for creating a video infographic. Whether you reach out to the audience that your brand typically appeals to or you want to connect with a different segment, think through the demographics, interests, and style of your target audience. The first step in learning how to create video infographics is to reflect on who you want to watch your video infographic. However, you can’t use video infographics effectively without having a clear understanding of your goals and your target audience. Video infographics can be fun to develop and share, and video can drive better results than written content can. Learn how to create video infographics and how this type of content can help you achieve your content marketing goals. While shooting quick videos and sharing live video content on social media are both relatively straightforward, you’ll need a separate set of tools and resources to create data-driven video content. Since video-related traffic will make up 82 percent of all consumer internet traffic by 2021, the sooner you master video, the better chance you’ll have of attracting your fair share of those views. Video content gives you a dynamic, engaging platform to tell your brand’s story, grow a loyal audience, and drive conversions. When you want to design and execute the most successful content marketing strategy, adding video to the mix is a must. Publish and Share Your Video Infographic. ![]()
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